Experience Social Spaces created by Haworth and designed by Gensler Chicago while you connect, work, dine, unwind, recharge and enjoy the outdoors throughout each day and evening at the new NeoCon Plaza, located on the South Drive of The Mart. Summer in Chicago along the river provides the perfect backdrop to experience this year’s design concept.
The new NeoCon Plaza extends the NeoCon experience outside and across the entire South Drive of The Mart with the Chicago River and breathtaking Chicago cityscape providing an extraordinary background.
Presented by Haworth and designed by Gensler Chicago with Forward Fruit Branded Environments, the NeoCon Plaza plays on the idea of an “Urban Boardwalk” offering a welcome outdoor oasis within the city and whirlwind of NeoCon.
Along the meandering boardwalk, built by Skender, guests will find different sheltered and unsheltered areas for work, meeting, gathering, rest, nourishment and celebration. These Social Spaces will be furnished by Haworth and Haworth Collection brands including Cassina, Cappellini, and JANUS et Cie.
Sunbrella® Contract high-performance fabrics on lounge seating, pillows and shade features, show how durable and fade-resistant fabrics meet demanding commercial needs to create the extraordinary.
The entire footprint of the outdoor environment features carpets made with ECONYL® regenerated and regenerable nylon created from waste including fishing nets and old carpets. All the carpet tile has been designed and supplied by Interface, made with ECONYL® yarn